Beauty
2023
WHAT'S INSIDE THE REPORT
WHAT'S INSIDE THE REPORT
Frustrations and disappointments with the category
Frustrations and disappointments with the category
5 graphs
5 quotes
New usage trends
New usage trends
3 graphs
3 quotes
Customer segments
Customer segments
4 segment descriptions, including quotes and demographic information
The superpowers people hope to get from different products
The superpowers people hope to get from different products
5 graphs
5 quotes
Cognitive biases impacting consideration and purchase
Cognitive biases impacting consideration and purchase
Expert analysis
Emotional benefits, and why they matter
Emotional benefits, and why they matter
4 quotes
1 graph
Functional benefits, and why they matter
Functional benefits, and why they matter
4 quotes
1 graph
Get the insights from this report
Get the insights from this report